Self-Publish Like a Pro with Lara Van Hulzen

Most of us want to write books that makes a positive impression on our readers–maybe even a life-changing impression. In order to accomplish that, we need to ensure the books we write are published professionally, whether we publish through a traditional publisher or choose to self-publish. If you’ve ever considered self-publishing, you’ll want to learn how to self-publish like a pro.

I’m impressed with the way Inspire writer Lara Van Hulzen approaches self-publishing. Her books look and read like they’re traditionally published. So, I interviewed her about her self-publishing process to find out what she does. Here are the questions I asked her.

About Self-Publishing:

  • With so many publishing options, why did you choose the indie publishing route?
  • When did you decide to self-publish?
  • What was your first step?
  • Your book is very polished. Tell us about your editing process.
  • Did you do the formatting yourself or did you hire someone for that?
  • Your covers are gorgeous! How important is it to have a professionally-designed cover?
  • How did you find a great cover artist?
  • Your second book, Get to Me just released. What did you do differently with it?

About Marketing:

  • What steps are you taking to market your books? Are you working with a publicist or a launch team?
  • What have you learned about marketing since you started this publication journey?
  • You’ve received some great reviews on Amazon and other sites. What advice can you give writers seeking reviews of their self-published titles?
  • What has surprised you the most so far in your publishing journey?
  • Any last words of advice for writers who plan to self-publish?

You can find Lara at LaraMVanHulzen.com and sign up for her newsletter.

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What questions do you have for Lara? Leave them in the comments for a chance to win a copy of either Remember Me or Get to Me. We’ll draw a winner on Friday, April 24th.

About Elizabeth Thompson 48 Articles
Elizabeth M. Thompson writes contemporary nonfiction, articles and devotionals using her experiences as a Bible teacher, wife, mother and grief navigator. She also enjoys speaking at writer’s conferences and women’s ministry events. Although her background includes marketing and education, writing has always been a driving force in her life. She is currently pursuing publication for her one-year grief devotional book, When the Waves Crash. Her most rewarding adventures to date include her marriage to Michael, parenting her three children, and serving Christian writers through Inspire. Her publication credits include articles published by Focus on the Family, Today’s Christian, and contributions to Whispering in God’s Ear (Waterbrook 2005) and Inspire Promise (Inspire Press 2014).

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